This Privacy Policy and Cookie Notice (hereinafter referred to as the “Notice”) describes how Paira AS (hereinafter also referred to as the “Company”) collects, processes, and protects personal data in accordance with the European Union’s General Data Protection Regulation (GDPR – General Data Protection Regulation).
Personal Data Processed
We process the following data:
- First and last name
- Phone number
- Email address
- Address
In certain cases, we may also process data that is publicly available (e.g., commercial register, public social media profiles, etc.).
Purpose of Processing Personal Data
Personal data is processed for:
- Fulfilling orders and providing customer service
- Resolving issues related to the provision of goods and services
- Analyzing and improving the use of the online store (including IP address and other network identifiers)
Legal Basis
The processing of personal data is based on:
- The performance of a contract concluded with the customer
- Compliance with legal obligations (e.g., accounting)
- The customer’s consent (e.g., sending newsletters)
Data Sharing and Access
Paira AS does not transfer personal data outside the European Economic Area nor share it with third parties, except where necessary for compliance with legal obligations or for the provision of services (e.g., payment service providers, accounting). All data is used solely for customer communication and service development purposes.
Personal data is stored on secure servers located within the European Union or the European Economic Area.
Withdrawal of Consent
If the processing of data is based on the customer’s consent, the customer has the right to withdraw it at any time by notifying us in writing via email: info@paira.ee
Data Retention and Deletion
- Customer personal data is retained only for as long as necessary to provide the service, fulfill legal obligations, or resolve consumer disputes.
- Upon closing a customer account, personal data is deleted, unless retention is required by law (e.g., accounting records).
- To request deletion of personal data, a corresponding request must be sent via email. Deletion requests will be responded to within 30 days, specifying the timeframe for deletion.
Cookies
The website uses cookies to ensure a better user experience and to analyze web traffic. The use of cookies can be restricted or disabled in the browser settings if desired.
Changes to the Privacy Policy
Paira AS reserves the right to unilaterally amend this Notice and Privacy Policy. The updated version will always be available on this website.